Facebook ads, Matterport and video

What can real estate agents do with Facebook ads, 3D tours and video?   In the podcast above by EasyAgentPro they’re asked a question by an agent about whether they could run a ‘virtual open house‘. The idea put forward is to run a Facebook ad campaign for a listing that leads to a squeeze page where the potential buyers …

Can video help agents get more listings? Yes!

Real estate agents can use video to help them get more listings! It’s true! Video is a perfect tool for real estate agents – it’s being given priority in Google searches, Facebook, Twitter and Instagram. Honestly, it does not make sense for agents to not be using video to create content and to promote their listings. As they mention below: “If …

Real estate agents who market themselves with video

Real estate agents who market themselves with video

Video marketing is a great option for real estate agents, but it doesn’t just have to be for the homes they are selling. Sure, home video tours work really well, but some agents are also using video to market themselves. One of those agents is Ivan Estrada in Los Angeles. For the past four years he has been releasing a …

Real estate clients deserve better than DIY photos

Real estate agent Teresa Boardman has written a piece for Inman called “Why our clients deserve better than DIY photos“, and I think she’s done a great job in presenting the case for agents hiring a professional photographer instead of doing it themselves for the sake of a few dollars. According to Teresa, there are two types of ugly real …

Real estate agents: how to get more followers on Instagram

If you’re a real estate agent, what can you do to get more followers on Instagram? Here’s a short little video from Easy Agent Pro with some tips to help you make the most of Instagram (and if you’re not there yet, you probably should): Here are the tips: Tip 1. Consistency and timing “Develop a consistent theme on your page, …

People are buying homes without visiting them

This statistic seems way, WAY higher than it should be, but according to a survey from the USA “19 percent of people who bought or sold a home in the past year made a bid on a home before viewing it in person”. At first when I read that I thought it was crazy talk! I know that people do buy homes without …

Luis Ortiz and Gary Vee: Real estate lead generation

Gary Vaynerchuk and Luis Ortiz talk real estate

We recently posted a video interview between Gary Vaynerchuk and Fredrik Eklund from Million Dollar Listing NY. Well, now we have Gary Vee chatting with another agent from the same TV show, Luis Ortiz. In this episode they talk about how real estate agents can handle objections based on being new to the industry, and also how to get leads. …

Gary Vee & Fredrik Eklund talk real estate

Here’s a great conversation between the amazing Gary Vaynerchuk and Fredrik Eklund from Million Dollar Listing NY: I would strongly recommend watching the whole thing, but here are a few key quotes that I’ve pulled out of just some of this video: Questions for Gary Vee and Fredrik Eklund: 5:41 – How can a real estate brokerage company build a brand …