The trouble with FSBO (for sale by owner) for real estate

Some people like to do “For sale by owner” real estate deals, and that’s okay. Each to their own. But when they try and write their own ads, well, they take things to a whole new level. Here’s one I came across in Craigslist. Would you ever do something like this? “Ok Asheville, I get it. People is broke these …

Pokemon Go and real estate: a match made in heaven?

Pokemon Go and real estate – it seems like a strange combination, and yet they also seem really well made for each other. In fact, even though Pokemon Go was only released on July 6th, it is now being used in a lot more real estate marketing campaigns than you might expect. Real estate listings with Pokemon Go references: Here …

Tips for owners when selling their home

Here are four things homeowners can do when selling their home to give themselves the best chance at a great result: 1. Choose the right real estate agent. You will want to look for a real estate agent that is great at marketing and negotiating, especially if the property market is slow. If homes are selling quickly then it’s a lot …

Should real estate agents choose the cheapest real estate photographer?

Should a real estate agent choose the cheapest real estate photographer they can find? The answer is ‘no’. I just came across this news article, and it must be true because the newspaper looks real and everything! 😉 “SHOCKED – Real estate agent thought the cheap photographer would ‘do a better job’.” Real estate agent Tammy Cheapjack thought she was doing her …

Got a house that won’t sell? Get new photos.

So you’ve had your home on the market for 3 months, and it hasn’t sold and nothing seems to be happening. Assuming you had it professionally photographed, should you continue to use the same photos of your home? It can be a good idea to start afresh with new photos, even if you had a professional real estate photographer shoot your …

The advantages of a twilight shoot when selling real estate

When it comes to marketing a home for sale, the photography is of utmost importance, and can have a significant impact upon the sale price and the time on market. As an article in Forbes magazine put it: Imagine the photo shoots retailers and catalog companies do to showcase their products. Would they release a catalog with photos of stained …