“I’m a brand new real estate agent, and I don’t have much left in my marketing budget after paying for my flyers and the billboard, so I don’t think I’ll hire a real estate photographer to shoot my new listings.” It’s now 2018, and we live in the era of social media where just about everyone is looking at properties …
Professional photos and video played key role in successful sale
According to the real estate agent who sold this $3.8 million home in the Australian city of Adelaide recently, the professional photography, video, and 360 tour combined to play a key role in the sale of this home within the first week of hitting the market.”It’s important to do video, photos and panoramic photography in order to be able to …
This real estate agent relies on her photographer
Debbie Glickman is a real estate agent with Baird & Warner in Chicago, and in an interview with Chicago Agent Magazine she talks about how much she relies on her real estate photographer to help her develop her marketing campaigns: “When it comes to selling, Steve is the first step in the marketing and selling process. As a realtor, I …
Real estate agents that do this are worth every penny
Real estate agent Peter Lorimer has some advice for agents when it comes to why they are worth their commission: According to Peter, “If you are an agent who really goes above and beyond, and you know who I’m talking to here, I mean agents that don’t do this – “Yes Mrs Brown, we’ll just take a few snaps (with …
What to look for when choosing a real estate photographer
If you’re a real estate agent you know how important it is to have the right people around you. You might work largely on your own, but you still have other people do various tasks for you, whether it’s in regard to researching the latest sales data, legal matters, marketing, or sales training. One of the most important people in …
What makes professional real estate photography a necessity?
Why is professional real estate photography a necessity? In this video real estate agent Peter Lorimer outlines his reasons for saying: “You absolutely must, must, MUST have professional photographs taken in a house …” Why does this agent say real estate photography is so important? It’s because people these days, especially buyers under the age of 40, have grown up …
Key data from the Home Buyer and Seller Generational Trends Report 2017
The NAR Home Buyer and Seller Generational Trends Report for 2017 on the popularity of real estate photography, floor plans, videos and virtual tours.
Facebook ads, Matterport and video
What can real estate agents do with Facebook ads, 3D tours and video? In the podcast above by EasyAgentPro they’re asked a question by an agent about whether they could run a ‘virtual open house‘. The idea put forward is to run a Facebook ad campaign for a listing that leads to a squeeze page where the potential buyers …
Can video help agents get more listings? Yes!
Real estate agents can use video to help them get more listings! It’s true! Video is a perfect tool for real estate agents – it’s being given priority in Google searches, Facebook, Twitter and Instagram. Honestly, it does not make sense for agents to not be using video to create content and to promote their listings. As they mention below: “If …
Real estate agents who market themselves with video
Video marketing is a great option for real estate agents, but it doesn’t just have to be for the homes they are selling. Sure, home video tours work really well, but some agents are also using video to market themselves. One of those agents is Ivan Estrada in Los Angeles. For the past four years he has been releasing a …
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